01
SABKA
Role / services
ART DIRECTION & DESIGNER
PROJECT
TIMELINE
YEAR
BRANDING
1 WEEK
2024
PROJECT BACKGROUND /
Sabka is a renowned restaurant in Kerala, known for its EXPLICIT TASTE. Recently, they expanded to include a luxurious second floor, Royal Dine, catering to premium customers with unique amenities such as food warmers, a banquet hall, and a conference room.
CHALLENGES & CONSTRAINTS /
Only 1 week to complete the entire rebranding.
Client dissatisfaction with the previous designer’s logo.
Managed the project independently.
DESIGN PROCESS /
1.
Creating a mood-board with desired elements and inspiration.
2.
concept development for the logo and brand
3.
selection of colour palette and creating a design pattern
4.
applying the design on required products and materials
CONCEPT /
The curved line of the letter "k" symbolizes a chef/waiter holding a dish, with the letter "a" resting gracefully inside. It reflects our commitment to an exquisite dining experience, inspired by the brand's long-standing logo of a chef ready to serve.
Brand colours and pattern /
The brand colours are carefully selected to connect with the audience. these colours together give a premium feeling while also hinting the area of service with a unique brand pattern.